Choosing images that really drive home the point of the video will help with this. The point of the Facebook video thumbnail is to encourage users to click and watch because you’ve caught their attention. When you’re a Snappa subscriber, you can access our extensive library of free-for-commercial-use stock images and add text, graphics, and logos as you see fit. And if you don’t have any of your own, don’t sweat it. Bright, contrasting colors are typically a good call.Ĭhoosing gorgeous background images can be a great call. You also want to opt for clean, easy-to-make-out images that will pop on smaller screens even amongst busy feeds. Make sure that you’re using a high-resolution file that will render well. Choose High-Quality Images as the Primary Backgroundįacebook video thumbnails must be captivating, and if the thumbnail doesn’t look high quality, people will assume the video itself isn’t, either.
#SQUARE VIDEO FACEBOOK SIZE HOW TO#
Let’s take a look at the four key Facebook video thumbnail best practices and examples of how to implement each one. Getting the image size right is a great first step, but there are other best practices and design tips that you’ll want to keep in mind!
While Facebook can auto-generate different thumbnail options from the video itself, these almost never work out in your favor. And when they’re browsing through your Page or see a recommended video list pop up as they’re watching another video on the platform, they’ll see the thumbnails then, too. If users search for “how to make avocado toast,” for example, they’ll see a bunch of results listed, which feature the thumbnail of the video. Video thumbnails, however, will show up when the video doesn’t automatically play. If this is the case, the video will start playing pretty much as soon as they see it.
Most users have auto-play enabled on Facebook. In this post, we’re going to take a look at everything you need to know about thumbnails for video on Facebook, including how to create thumbnails that practically guarantee clicks and views. This is why Facebook video thumbnails are so important. This may be the case when they’re seeing recommended video previews, when they’re looking through search results, or when they’re looking through your Facebook Page. Some users have auto-play disabled, after all, and you still want people to be interested when they see only a title and thumbnail. While auto-play in the Facebook feed can absolutely help attract attention, you don’t want to rely on that exclusively. In order to get the results you’re looking for, though, you need to actually get users to watch the video itself. Videos are a high-engaging, dynamic media choice, giving you the chance to really sell the emotional aspects of your message and to make a lasting impression on viewers. They love video so much, in fact, that on-platform video content actually accrues up to 8 billion combined views per day. Facebook users love video, making it a solid choice for businesses wanting to reach and engage their audience.
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